Who We Are

faheemFaheem Moosa
Founder & Principal

Faheem began his career in management on the factory floor at the age of 20. Given the challenge of leading and managing a clothing manufacturing group that employed over 1,000 people, Faheem spent months working in the factory side-by-side with other employees. His highly conscientious and hands-on approach led him to implement a wide range of programs which increased productivity, decreased costs – all while managing the group’s day-to-day activities.

While the clothing manufacturing industry was rapidly changing and faced with a sagging export market, Faheem was able to profitably expand the manufacturing group’s business beyond its traditional markets.

Immediately prior to founding Springboarders in 2009, Faheem honed his strategic planning skills at LEVEL5 Strategic Brand Advisors, one of Canada’s premier brand strategy consulting firms. At LEVEL5 he worked with some of the country’s top business leaders, while executing several high-profile marketing and brand strategy projects for both North American and European clients.

As a business planner and strategic consultant, Faheem has completed several successful projects for clients in a wide range of industries, including Academic administration (Universities), Renewable energy (Alternative Fuels and Chemicals), Outsourcing (virtual) services, Packaged foods, Digital media & entertainment, Book publishing, Transportation & Logistics, Digital signage, Word-of-mouth marketing and Online directory publishing, among others.

Faheem has an MBA from the Richard Ivey School of Business, where he also served as Executive Director of the Ivey Entrepreneurship Club. For a more detailed professional profile, click here.

majidkhanMajid Khan
Senior Strategy Consultant

A marketing and strategy professional with over 10 years experience in brand management, product management and business development in both retail and online environments. Working with B2C and B2B companies, Majid has created and developed successful brands and helped organizations increase their customer base, sales dollars/ customer and customer loyalty.

Majid has worked in Canada and internationally with market leaders in a number of different industries including consumer services, consumer packaged goods (CPG), automotive, chemicals, manufacturing. He also has experience working with franchisee operations as well as corporate store / distributor models.

Expertise areas include:

  • Brand Marketing
  • Product Marketing
  • Business Development
  • Digital Strategy
  • Marketing Plans
  • Channel / Trade Marketing

Majid has an MBA in Marketing and International Business from the Richard Ivey School of Business and a Bachelors degree in Economics and Business Administration from Texas A&M. For a more detailed professional profile, click here.